Barnes & Noble Strange Trademarks

Gizmodo says it knows the name of the upcoming Barnes & Noble eBook reader and hopes that the name they won’t disclose will not be used.

That set me off to look for trademarks that Barnes & Noble holds.

They have some very strange ones. Three of which are prime FUGLY candidates for the new eBook device.

I’ll put those up front after the break.

Something to keep in mind: Barnes & Noble, as holder of these marks, could easily extend them to encompass a device, even though none of them explicitly mention one. Apple has extended its “iTunes” trademark in a similar manner, beyond its original filing.

Would want to buy an eBook reader named:

– Mightywords?
– Qwiki?
– Quamut?

These TESS trademark records have been reformatted for this blog but no information has been changed. I have made the trademarks BOLD RED so readers can see them plainly when fast scrolling.

Word Mark
MIGHTYWORDS

Goods and Services
IC 009. US 021 023 026 036 038. G & S: Series of downloadable electronic and digital publications, namely, books, e-books, mp3 books and audio books in the fields of antiques and collectibles, art and architecture, biographies, business, computers and internet, consumer guides, cookbooks, crafts, education and reference, entertainment, ethics, fiction and literature, games and gaming, computer and video games, consumer electronics, government and politics, health, mind and body, namely, mental and physical health, history and politics, hobbies, home and garden, humor, children and young adults’ interests, law, medicine and biotech, music, mystery, horror and suspense, non-fiction, parenting and family issues, performing arts, pets and pet care, philosophy, photography, religion and spirituality, romance, science and engineering, science fiction and fantasy, sports and adventure, teens’ interests and travel and vacation

IC 016. US 002 005 022 023 029 037 038 050. G & S: Publications, namely, a series of books in the fields of antiques and collectibles, art and architecture, biographies, business, computers and internet, consumer guides, cookbooks, crafts, education and reference, entertainment, ethics, fiction and literature, games and gaming, computer and video games, consumer electronics, government and politics, health, mind and body, namely, mental and physical health, history and politics, hobbies, home and garden, humor, children and young adults’ interests, law, medicine and biotech, music, mystery, horror and suspense, non-fiction, parenting and family issues, performing arts, pets and pet care, philosophy, photography, religion and spirituality, romance, science and engineering, science fiction and fantasy, sports and adventure, teens’ interests and travel and vacation

IC 041. US 100 101 107. G & S: Book publishing services; digital book publishing services; providing information via a web site on books, book authors, best-selling books, self-publishing of books and book publishing

Standard Characters Claimed

Mark Drawing Code
(4) STANDARD CHARACTER MARK

Serial Number
77395966

Filing Date
February 13, 2008

Current Filing Basis
1B

Original Filing Basis
1B

Published for Opposition
November 4, 2008

Owner
(APPLICANT) Barnes & Noble, Inc. CORPORATION DELAWARE 122 Fifth Avenue New York NEW YORK 10011

Attorney of Record
Todd Braverman, Esq.

Type of Mark
TRADEMARK. SERVICE MARK

Register
PRINCIPAL

Live/Dead Indicator
LIVE

=====================================

Word Mark
QWIKI

Translations
The wording “QWIKI” has no meaning in a foreign language.

Goods and Services
IC 041. US 100 101 107. G & S: Providing information and non-downloadable text, books, magazines, news articles, blogs, podcasts, photographs, pictures, drawings, diagrams, film, video, music, MP3 recordings and files, digital audio files, games, and other multimedia material in the field of general encyclopedic knowledge and on various “how to” topics, namely, 401(k)s, 403(b)s, and IRAs, 529s and college savings plans, astrology, baseball rules, beading, bicycle maintenance, blackjack, blogging, bridge, building a website, business etiquette, business writing, buying a car, calligraphy, chess, computers, cooking basics, credit repair, crocheting, debt consolidation, digital cameras, digital photos, cat and dog breeds and cat and dog breeding, embroidery, ETF investing, Feng Shui, football rules, freshwater aquariums, golf, grilling and barbecues, guitar chords, ham radio, harmonica, home brewing, home improvement, electrical and plumbing home improvement, house plants, household cleaning and organization, hybrid cars, identity theft, insurance, Internet search engines, investing basics, portable digital music players, jewelry making, knots, marathon training, mortgages, movies and film, music, musical instruments, mutual fund investing, organic cooking, pc basics, performance appraisals, personal bankruptcy, personal finance, photo editing computer programs, piano, pilates, planning a wedding, planning meals, podcasting, pregnancy, quilting, quitting smoking, reading financial reports, reading music, real estate investing, retirement, saltwater aquariums, selling a home, sewing, soccer rules, songwriting, spam, viruses and spyware, sports, starting an online auction business, starting and owning a business, stock investing, stock trading, stretching, sushi, Tai Chi, poker and card games, vitamins and nutritional supplements, VOIP, weight loss basics, weight training basics, weight training for abs, legs and butt. weight training for chest, back and arms, and yoga, all via the Internet

Standard Characters Claimed

Mark Drawing Code
(4) STANDARD CHARACTER MARK

Serial Number
77234610

Filing Date
July 20, 2007

Current Filing Basis
1B

Original Filing Basis
1B

Published for Opposition
May 20, 2008

Owner
(APPLICANT) Barnes & Noble, Inc. CORPORATION DELAWARE 122 Fifth Avenue New York NEW YORK 10011

Attorney of Record
Todd Braverman, Esq.

Type of Mark
SERVICE MARK

Register
PRINCIPAL

Live/Dead Indicator
LIVE

=====================================

Word Mark
QUAMUT

Translations
The wording “QUAMUT” has no meaning in a foreign language.

Goods and Services
IC 009. US 021 023 026 036 038. G & S: Downloadable electronic publications in the nature of charts, books, guides and calendars on various how to topics, namely, 401(k)s, 403(b)s, and IRAs, 529s and college savings plans, astrology, baseball rules, beading, bicycle maintenance, blackjack, blogging, bridge, building a website, business etiquette, business writing, buying a car, calligraphy, chess, cooking basics, credit repair, crocheting, debt consolidation, digital cameras, digital photos, dog breeds, embroidery, ETF investing, Feng Shui, football rules, freshwater aquariums, golf, grilling and barbecue, guitar chords, ham radio, harmonica, home brewing, home improvement, electrical, home improvement, plumbing, house plants, household cleaning and organization, hybrid cars, identity theft, insurance, internet search engines, investing basics, portable digital music players, jewelry making, knots, marathon training, mortgages, musical instruments, mutual fund investing, organic cooking, pc basics, performance appraisals, personal bankruptcy, personal finance, photo editing computer programs, piano, pilates, planning a wedding, planning meals, podcasting, pregnancy, quilting, quitting smoking, reading financial reports, reading music, real estate investing, retirement, saltwater aquariums, selling a home, sewing, soccer rules, songwriting, spam, viruses and spyware, starting an online auction business, starting own business, stock investing, stock trading, stretching, sushi, Tai Chi, poker and card games, vitamins and nutritional supplements, VOIP, weight loss basics, weight training basics, weight training for abs, legs and butt; weight training for chest, back and arms, and yoga. FIRST USE: 20071015. FIRST USE IN COMMERCE: 20071015

IC 016. US 002 005 022 023 029 037 038 050. G & S: Series of printed charts, books, printed guides and calendars on various how to topics, namely, 401(k)s, 403(b)s, and IRAs, 529s and college savings plans, astrology, baseball rules, beading, bicycle maintenance, blackjack, blogging, bridge, building a website, business etiquette, business writing, buying a car, calligraphy, chess, cooking basics, credit repair, crocheting, debt consolidation, digital cameras, digital photos, dog breeds, embroidery, ETF investing, Feng Shui, football rules, freshwater aquariums, golf, grilling and barbecue, guitar chords, ham radio, harmonica, home brewing, home improvement, electrical home improvement, plumbing, house plants, household cleaning and organization, hybrid cars, identity theft, insurance, internet search engines, investing basics, portable digital music players, jewelry making, knots, marathon training, mortgages, musical instruments, mutual fund investing, organic cooking, pc basics, performance appraisals, personal bankruptcy, personal finance, photo editing computer programs, piano, pilates, planning a wedding, planning meals, podcasting, pregnancy, quilting, quitting smoking, reading financial reports, reading music, real estate investing, retirement, saltwater aquariums, selling a home, sewing, soccer rules, songwriting, spam, viruses and spyware, starting an online auction business, starting own business, stock investing, stock trading, stretching, sushi, Tai Chi, poker and card games, vitamins and nutritional supplements, VOIP, weight loss basics, weight training basics, weight training for abs, legs and butt, weight training for chest, back and arms, and yoga. FIRST USE: 20071015. FIRST USE IN COMMERCE: 20071015

IC 035. US 100 101 102. G & S: Providing non-downloadable content information on a web site on a global computer network, featuring various “how to” topics, in the fields of business advice and information, featuring starting an online auction business, starting your own business, obtaining insurance; buying a car, purchasing a mortgage; reading financial reports, selling a home; performance appraisals. FIRST USE: 20071015. FIRST USE IN COMMERCE: 20071015

IC 036. US 100 101 102. G & S: Providing non-downloadable content information on a web site on a global computer network, featuring various “how to” topics, in the fields of personal finances and investments, on investing in 401(k)’s, 403(b)’s, IRA’s, 529’s and college savings plans; real estate and retirement funds investing, ETF investing; managing personal finance and investments, stock investing and trading, managing personal finances, investing basics, obtaining a mortgage, reading financial reports, mutual fund investing, debt consolidation, insurance brokerage; filing personal bankruptcy. FIRST USE: 20071015. FIRST USE IN COMMERCE: 20071015

IC 037. US 100 103 106. G & S: Providing non-downloadable content information on a web site, on a global computer network, featuring various “how to” topics, in the fields of home improvements, featuring electrical and plumbing home improvements; bicycle maintenance; household cleaning and organization. FIRST USE: 20071015. FIRST USE IN COMMERCE: 20071015

IC 038. US 100 101 104. G & S: Providing non-downloadable content information on a web site, on a global computer network, in the fields of podcasting and VOIP. FIRST USE: 20071015. FIRST USE IN COMMERCE: 20071015

IC 040. US 100 103 106. G & S: Providing non-downloadable content information on a web site, on a global computer network, featuring information on “how to” set up a home brewery. FIRST USE: 20071015. FIRST USE IN COMMERCE: 20071015

IC 041. US 100 101 107. G & S: Providing non-downloadable content information on a web site, on a global computer network, featuring various “how to” topics, in the fields of entertainment on understanding soccer, football and baseball rules; songwriting, reading music, quilting, playing the piano, harmonica, and musical instruments, guitar and chord playing; sewing and embroidery; playing poker, blackjack, card games, bridge, and chess; beading, blogging, using digital cameras and taking digital photos; playing golf, making jewelry, crocheting in the field of training featuring training for weight loss basics, weight training basics, weight training for abs, legs and butt, and weight training for chest, back and arms, and yoga, Tai Chi and Pilates exercises, marathon training; planning a wedding, planning meals, photo editing, operating a ham radio; training in business etiquette and writing, and PC basics; instructions on knotting rope, purchasing and operating portable digital music players, purchasing and operating hybrid cars, setting up and maintaining saltwater and fresh water aquariums and house plants. FIRST USE: 20071015. FIRST USE IN COMMERCE: 20071015

IC 042. US 100 101. G & S: Providing non-downloadable content information on a web site on a global computer network featuring various “how to” topics, namely, designing a website, computer programs, and Internet search engines; selecting spam, virus and spyware software; building design and Feng shui. FIRST USE: 20071015. FIRST USE IN COMMERCE: 20071015

IC 043. US 100 101. G & S: Providing non-downloadable content information on a web site on a global computer network featuring various “how to” topics, in the fields of food preparation, sushi preparation, organic cooking, cooking basics, grilling and barbecuing. FIRST USE: 20071015. FIRST USE IN COMMERCE: 20071015

IC 044. US 100 101. G & S: Providing non-downloadable content information on a web site on a global computer network featuring various “how to” topics, in the fields of food nutrition, namely, selecting the nutritional and health value of food and selecting vitamins and nutritional supplements, and health issues, namely, pregnancy and quitting smoking, and in the field of dog breeding. FIRST USE: 20071015. FIRST USE IN COMMERCE: 20071015

IC 045. US 100 101. G & S: Providing non-downloadable content information on a web site on a global computer network, featuring various “how to” topics in the fields of astrology consultation and identity theft. FIRST USE: 20071015. FIRST USE IN COMMERCE: 20071015

Standard Characters Claimed

Mark Drawing Code
(4) STANDARD CHARACTER MARK

Trademark Search Facility Classification Code
LETTER-3-OR-MORE QUAMUT Combination of three or more letters as part of the mark

Serial Number
78736254

Filing Date
October 19, 2005

Current Filing Basis
1A

Original Filing Basis
1B

Published for Opposition
September 11, 2007

Registration Number
3469441

Registration Date
July 15, 2008

Owner
(REGISTRANT) Barnes & Noble, Inc. CORPORATION DELAWARE 122 Fifth Avenue New York NEW YORK 10011

Attorney of Record
Todd Braverman, Esq.

Type of Mark
TRADEMARK. SERVICE MARK

Register
PRINCIPAL

Live/Dead Indicator
LIVE

=====================================

Barnes & Noble has an unnatural affection for their fugly imaginary word, “Quamut.” They have variations:

QWiki

Word Mark
Q.WIKI

Goods and Services
IC 035. US 100 101 102. G & S: Providing non-downloadable content information on a web site on a global computer network, featuring various “how to” topics, in the fields of business advice and information, featuring starting an online auction business, starting your own business and obtaining insurance, buying a car, purchasing a mortgage, reading financial reports and selling a home, performance appraisal, non-downloadable instructions in the field of consumer information on purchasing and operating portable digital music players and purchasing and operating hybrid cars

IC 036. US 100 101 102. G & S: Providing non-downloadable content information on a web site on a global computer network, featuring various “how to” topics, in the fields of personal finances and investments, on investing in 401(k)’s, 403(b)’s, IRA’s, 529’s and college savings plans, real estate and retirement funds investing, ETF investing, managing personal finance and investments, stock investing and trading, managing personal finances, investing basics, obtaining a mortgage, reading financial reports, mutual fund investing, debt consolidation and insurance brokerage, filing personal bankruptcy

IC 037. US 100 103 106. G & S: Providing non-downloadable content information on a web site, on a global computer network, featuring various “how to” topics, in the fields of home improvements, featuring electrical and plumbing home improvements, bicycle maintenance, household cleaning and organization, non-downloadable instructions on setting up and maintaining saltwater and fresh water aquariums, garment embellishment, namely, applying beadwork to clothing and costume items

IC 038. US 100 101 104. G & S: Providing non-downloadable content information on a web site, on a global computer network, in the fields of podcasting and VOIP, operating a ham radio

IC 040. US 100 103 106. G & S: Providing non-downloadable content information on a web site, on a global computer network, featuring information on “how to” set up a home brewery, making jewelry, beading for making jewelry, sewing and embroidery, crocheting, quilting, non-downloadable instructions on knotting rope

IC 041. US 100 101 107. G & S: Providing non-downloadable content information on a web site, on a global computer network, featuring various “how to” topics, in the fields of entertainment on understanding soccer, football and baseball rules, songwriting, reading music, quilting, playing the piano, harmonica, and musical instruments, guitar and chord playing, playing poker, blackjack, card games, bridge, and chess, blogging, using digital cameras and taking digital photos, playing golf, in the field of training featuring training for weight loss basics, weight training basics, weight training for abs, legs and butt, and weight training for chest, back and arms, and yoga, Tai Chi and Pilates exercises, marathon training, planning a wedding, photo editing, training in business etiquette and writing, and training in pc basics

IC 042. US 100 101. G & S: Providing non-downloadable content information on a web site on a global computer network featuring various “how to” topics, namely, designing a website, computer programs, and Internet search engines, selecting spam, virus and spyware software, building design and Feng Shui

IC 043. US 100 101. G & S: Providing non-downloadable content information on a web site on a global computer network featuring various “how to” topics, in the fields of food preparation, sushi preparation, organic cooking, cooking basics, grilling and barbecuing, non-downloadable instructions on planning meals

IC 044. US 100 101. G & S: Providing non-downloadable content information on a web site on a global computer network featuring various “how to” topics, in the fields of food nutrition, namely, selecting the nutritional and health value of food and selecting vitamins and nutritional supplements, and health issues, namely, pregnancy and quitting smoking, non-downloadable instructions on dog breeding and care of house plants

IC 045. US 100 101. G & S: Providing non-downloadable content information on a web site on a global computer network, featuring various “how to” topics in the fields of astrology consultation and identity theft

Mark Drawing Code
(3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS

Design Search Code
26.01.03 – Circles, incomplete (more than semi-circles); Incomplete circles (more than semi-circles)

26.05.21 – Triangles that are completely or partially shaded

27.03.01 – Geometric figures forming letters, numerals or punctuation

Serial Number
77277892

Filing Date
September 12, 2007

Current Filing Basis
1B

Original Filing Basis
1B

Published for Opposition
April 28, 2009

Owner
(APPLICANT) Barnes & Noble, Inc. CORPORATION DELAWARE 122 Fifth Avenue New York NEW YORK 10011

Attorney of Record
Todd Braverman, Esq.

Disclaimer
NO CLAIM IS MADE TO THE EXCLUSIVE RIGHT TO USE “WIKI” APART FROM THE MARK AS SHOWN

Description of Mark
The color(s) black, white, red and blue is/are claimed as a feature of the mark. The mark consists of the letter “Q” formed by a white circle surrounded by a black half circle and red triangle, with the dot in blue and the word “WIKI” in blue.

Type of Mark
SERVICE MARK

Register
PRINCIPAL

Live/Dead Indicator
LIVE

=====================================

Word Mark
QUAMUT WIKI

Goods and Services
IC 041. US 100 101 107. G & S: Providing information and non-downloadable text, books, magazines, news articles, blogs, podcasts, photographs, pictures, drawings, diagrams, film, video, music, MP3 recordings and files, digital audio files, games, and other multimedia material in the field of general encyclopedic knowledge and on various “how to” topics, namely, 401(k)s, 403(b)s, and IRAs, 529s and college savings plans, astrology, baseball rules, beading, bicycle maintenance, blackjack, blogging, bridge, building a website, business etiquette, business writing, buying a car, calligraphy, chess, computers, cooking basics, credit repair, crocheting, debt consolidation, digital cameras, digital photos, cat and dog breeds and cat and dog breeding, embroidery, ETF investing, Feng Shui, football rules, freshwater aquariums, golf, grilling and barbecues, guitar chords, ham radio, harmonica, home brewing, home improvement, electrical and plumbing home improvement, house plants, household cleaning and organization, hybrid cars, identity theft, insurance, Internet search engines, investing basics, portable digital music players, jewelry making, knots, marathon training, mortgages, movies and film, music, musical instruments, mutual fund investing, organic cooking, pc basics, performance appraisals, personal bankruptcy, personal finance, photo editing computer programs, piano, pilates, planning a wedding, planning meals, podcasting, pregnancy, quilting, quitting smoking, reading financial reports, reading music, real estate investing, retirement, saltwater aquariums, selling a home, sewing, soccer rules, songwriting, spam, viruses and spyware, sports, starting an online auction business, starting and owning a business, stock investing, stock trading, stretching, sushi, Tai Chi, poker and card games, vitamins and nutritional supplements, VOIP, weight loss basics, weight training basics, weight training for abs, legs and butt. weight training for chest, back and arms, and yoga, all via the Internet. FIRST USE: 20071015. FIRST USE IN COMMERCE: 20071015

Standard Characters Claimed

Mark Drawing Code
(4) STANDARD CHARACTER MARK

Serial Number
77246279

Filing Date
August 3, 2007

Current Filing Basis
1A

Original Filing Basis
1B

Published for Opposition
March 4, 2008

Registration Number
3588065

Registration Date
March 10, 2009

Owner
(REGISTRANT) Barnes & Noble, Inc. CORPORATION DELAWARE 122 Fifth Avenue New York NEW YORK 10011

Attorney of Record
Todd Braverman, Esq.

Prior Registrations
3441890

Disclaimer
NO CLAIM IS MADE TO THE EXCLUSIVE RIGHT TO USE “WIKI” APART FROM THE MARK AS SHOWN

Type of Mark
SERVICE MARK

Register
PRINCIPAL

Live/Dead Indicator
LIVE

=====================================

Word Mark
QUAMUT WIKI

Goods and Services
IC 041. US 100 101 107. G & S: Providing information and non-downloadable text, books, magazines, news articles, blogs, podcasts, photographs, pictures, drawings, diagrams, film, video, music, MP3 recordings and files, digital audio files, games, and other multimedia material in the field of general encyclopedic knowledge via the Internet. FIRST USE: 20071015. FIRST USE IN COMMERCE: 20071015

Standard Characters Claimed

Mark Drawing Code
(4) STANDARD CHARACTER MARK

Serial Number
77166532

Filing Date
April 26, 2007

Current Filing Basis
1A

Original Filing Basis
1B

Published for Opposition
October 23, 2007

Registration Number
3441890

Registration Date
June 3, 2008

Owner
(REGISTRANT) Barnes & Noble, Inc. CORPORATION DELAWARE 122 Fifth Avenue New York NEW YORK 10011

Attorney of Record
Todd Braverman, Esq.

Disclaimer
NO CLAIM IS MADE TO THE EXCLUSIVE RIGHT TO USE “WIKI” APART FROM THE MARK AS SHOWN

Type of Mark
SERVICE MARK

Register
PRINCIPAL

Live/Dead Indicator
LIVE

=====================================

Barnes & Noble actually has some rather non-fugly trademarks too:

– eNews
– eMatter
– B&N Digital

Word Mark
ENEWS

Goods and Services
IC 035. US 100 101 102. G & S: Online retail services featuring subscriptions to periodical publications; providing digital delivery of subscriptions to periodical publications via a web site
Standard Characters Claimed

Mark Drawing Code
(4) STANDARD CHARACTER MARK

Serial Number
77679098

Filing Date
February 26, 2009

Current Filing Basis
1B

Original Filing Basis
1B

Owner
(APPLICANT) Barnes & Noble, Inc. CORPORATION DELAWARE 122 Fifth Avenue New York NEW YORK 10011

Attorney of Record
Todd Braverman, Esq.

Type of Mark
SERVICE MARK

Register
PRINCIPAL

Live/Dead Indicator
LIVE

=====================================

Word Mark
EMATTER

Goods and Services
IC 009. US 021 023 026 036 038. G & S: Series of downloadable electronic and digital publications, namely, books, e-books, mp3 books and audio books in the fields of antiques and collectibles, art and architecture, biographies, business, computers and internet, consumer guides, cookbooks, crafts, education and reference, entertainment, ethics, fiction and literature, games and gaming, computer and video games, consumer electronics, government and politics, health, mind and body, namely, mental and physical health, history and politics, hobbies, home and garden, humor, children and young adults’ interests, law, medicine and biotech, music, mystery, horror and suspense, non-fiction, parenting and family issues, performing arts, pets and pet care, philosophy, photography, religion and spirituality, romance, science and engineering, science fiction and fantasy, sports and adventure, teens’ interests and travel and vacation

IC 016. US 002 005 022 023 029 037 038 050. G & S: Publications, namely, a series of books in the fields of antiques and collectibles, art and architecture, biographies, business, computers and internet, consumer guides, cookbooks, crafts, education and reference, entertainment, ethics, fiction and literature, games and gaming, computer and video games, consumer electronics, government and politics, health, mind and body, namely, mental and physical health, history and politics, hobbies, home and garden, humor, children and young adults’ interests, law, medicine and biotech, music, mystery, horror and suspense, non-fiction, parenting and family issues, performing arts, pets and pet care, philosophy, photography, religion and spirituality, romance, science and engineering, science fiction and fantasy, sports and adventure, teens’ interests and travel and vacation

IC 041. US 100 101 107. G & S: Book publishing services; digital book publishing services; providing information via a web site on books, book authors, best-selling books, self-publishing of books and book publishing

Standard Characters Claimed

Mark Drawing Code
(4) STANDARD CHARACTER MARK

Serial Number
77395983

Filing Date
February 13, 2008

Current Filing Basis
1B

Original Filing Basis
1B

Published for Opposition
August 19, 2008

Owner
(APPLICANT) Barnes & Noble, Inc. CORPORATION DELAWARE 122 Fifth Avenue New York NEW YORK 10011

Attorney of Record
Todd Braverman, Esq.

Type of Mark
TRADEMARK. SERVICE MARK

Register
PRINCIPAL

Live/Dead Indicator
LIVE

=====================================

Word Mark
B&N DIGITAL

Goods and Services
IC 009. US 021 023 026 036 038. G & S: Computer hardware and software for use in reading, editing, displaying, organizing, transferring and managing in the fields of electronic books and publishing; computer software for use in downloading digital content, namely, electronic books, electronic publications, audio books, dictionaries and references books, digital music, digital videos, web pages, web casts and ring tones in mobile phones, e-book readers and portable digital apparatus, namely, portable digital assistants, portable computers, web tablets, mp3 players, portable video players; Downloadable electronic publications in the nature of books, magazines, newspapers and digital media on a variety of topics

IC 038. US 100 101 104. G & S: Providing Internet access to downloads of books, magazines, newspapers and digital media on a variety of topics via a web site

IC 041. US 100 101 107. G & S: Providing information on books, authors and publishing via a web site; providing online publications, namely, non-downloadable books, magazines, newspapers and digital media on a variety of topics via a web site

Standard Characters Claimed

Mark Drawing Code
(4) STANDARD CHARACTER MARK

Serial Number
77748165

Filing Date
May 29, 2009

Current Filing Basis
1B

Original Filing Basis
1B

Published for Opposition
August 25, 2009

Owner
(APPLICANT) Barnes & Noble College Booksellers, Inc. CORPORATION NEW YORK 120 Mountain View Boulevard Basking Ridge NEW JERSEY 07920

Attorney of Record
Todd Braverman

Prior Registrations
2632807;2797319;2832365;AND OTHERS

Disclaimer
NO CLAIM IS MADE TO THE EXCLUSIVE RIGHT TO USE “DIGITAL” APART FROM THE MARK AS SHOWN

Type of Mark
TRADEMARK. SERVICE MARK

Register
PRINCIPAL

Live/Dead Indicator
LIVE

=====================================

Barnes & Noble has been thinking about online use since at least 1999:

Word Mark
MYBNLINK

Goods and Services
IC 035. US 100 101 102. G & S: On-line retail book store services featuring a referral program in which individuals send customized emails and earn a commission for every referred purchase made through a link contained in the email. FIRST USE: 19990712. FIRST USE IN COMMERCE: 19990712

IC 036. US 100 101 102. G & S: Charitable fundraising through a referral program in which individuals send customized emails and earn a commission for every referred purchase made through a link contained in the email at an on-line retail book store’s website. FIRST USE: 19990712. FIRST USE IN COMMERCE: 19990712

Mark Drawing Code
(1) TYPED DRAWING

Serial Number
75758383

Filing Date
July 23, 1999

Current Filing Basis
1A

Original Filing Basis
1A

Published for Opposition
August 1, 2000

Registration Number
2397529

Registration Date
October 24, 2000

Owner
(REGISTRANT) BARNES AND NOBLE COLLEGE BOOKSTORES, INC. CORPORATION NEW YORK 33 EAST 17TH STREET NEW YORK NEW YORK 10003

(LAST LISTED OWNER) BARNES & NOBLE COLLEGE BOOKSTORES, INC. CORPORATION NEW YORK 120 Mountain View Boulevard Basking Ridge NEW JERSEY 07920

Assignment Recorded
ASSIGNMENT RECORDED

Attorney of Record
TODD BRAERMAN

Type of Mark
SERVICE MARK

Register
PRINCIPAL

Affidavit Text
SECT 15. SECT 8 (6-YR).

Live/Dead Indicator
LIVE

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