Advice Too Good To Lose

Bob Lefsetz:

Don’t do endorsements.

Don’t make deals with sponsors.

Don’t worry about offending.

And you might have a career that lasts a decade or two.

Pursue your dream.

Don’t focus on the hit.

Break the rules.

Tell those in your way to fuck off.

Don’t be afraid of alienating potential customers.

And you might just grow a fan base dedicated enough to give you all its money, and evangelize to others, getting them to part with their dough too.

From his post, Jobs Hits The Stage.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: