An excellent must-read post, but this is the key point for me:
[. . .] [T]o turn books into a fetish is simply to deny learning and access by those who need it most. Real books are great, but let’s not confuse the medium with the content. Just as journalists and newspaper owners fail to realise they’re in the ‘news’ not the ‘newspaper’ business, so book fans and publishers fail to realise that this is about reading, not books.
Emphasis added by me.