I had an appointment today that took me back to the neighborhood of the Target Store I’d been at a few days before I knew the Sony Reader was going to be on sale there. So I stopped in with the Philips crapcam and took some pictures:
Blurry pic of the lightwedge cover.
Well, overall I was rather disappointed with it. Down the aisle was a display for a smart pen. It had a small screen with video demo. I think the Sony Reader should have had that too. As it stands now, only people who know about the Sony Reader will seek it out. This is a missed opportunity to educate people about eBooks — and about the existence and use of the Sony Reader itself. I’d upgrade these displays with video. Hell, I’d replace that signage with a big-ass LCD TV that silently shows how the Sony Reader works and a big-ass Press ME! button to run an overwhelming video/audio demo of the Sony Reader. Eat that, Amazon Kindle!